Partnerfish is a new agency specialized in aquaculture and fishing that includes communications, design, marketing, advertising and organizational management.

Formed a little more than a month ago, Partnerfish SpA immediately set out to be media partner official and one of the exhibitors of the largest aquaculture event in the southern hemisphere: the International AquaSur Fair, which takes place every two years in the city of Puerto Montt, Los Lagos region, Chile.

Read more » At AquaSur: Launching a new company to connect the industry

Due to the pandemic, AquaSur, like almost all major events in the world, had to be postponed. Thus, it was rescheduled from October 2020 to March 2021, until reaching March of this year when it finally took place.

See » [FOTOS] Moments ago in Puerto Montt: The International AquaSur 2022 Fair has started

"The fair coincided just with our launch as a company," began relating the general manager of Partnerfish, Pedro Barra Léniz, who is a journalist specialized in aquaculture and fishing, to the extent that for nine years he worked as editor of Mundo Acuícola.

In addition to Barra's expertise, the Partnerfish team includes Pablo Vera Rosas, a graphic designer with more than a decade of experience in Mundo Acuícola and, in parallel, creator of various brands and logos for companies linked to the aquaculture-fishing industry; Chris Corcuera Romero, a publicist by profession, expert in digital marketing and who has also advised several companies in the sector; and Adam Mumtaz Troncoso, a journalist who for Once years worked at the AQUA Magazine and Media. Additionally, he is currently the communications officer of the Strategic Technology Program for the Development of Ocean Aquaculture (17PTECAO-84017) driven by the Corporation for the Promotion of Production of Chile (CORFO).

"Four of us met for the first time in December 2021 and got on immediately. We realized we couldn't miss the opportunity to form a working team because each of us has extensive experience in the industry from the different angles needed to form an agency that encompasses communications, design, marketing, advertising and organizational management," details the leader of Partnerfish.

The first product was a georeferenced map for companies, public, academic and non-governmental entities, among others, related to aquaculture and fisheries, both in Chile and around the world, to have a common virtual place to meet, create links, generate contact networks and/or do business.

Then, they added the digital catalogue and communications, media and social media management services. A couple of days before the event, meanwhile, they added the area of support to small and medium enterprises (SMEs), with special plans for these.

"We arrived with the usual fear of being 'firsts'. But already in the fair, seeing how many visits we had in our booth, talking and having meetings with the other exhibitors and potential customers, and generating every day new contact networks, we realized the immense potential that we have as an integrated and specialized agency in this industry. So we can conclude the fair by saying that AquaSur overcame our expectations," appreciated the ideologist and CEO of Partnerfish.

For all company information, visit Partnerfish.cl and follow their different social networks.

Also read » "Blue Trilogy": Learn the details of the international congress that took place at AquaSur 2022