The company ends a distinguished presence at the world's most important seafood fair, consolidating its position in strategic markets and opening new business opportunities.
As has been tradition, Multi X was part of the 31st edition of the Seafood Expo Global in Barcelona, reaffirming its position and recognition in areas such as innovation and added value products. With a modern and elegant proposal in a 144 square metre stand, during the three days of the fair, the company received more than 300 visitors, who were able to taste and sample the Multi X salmon in exquisite preparations and hold conversations with a well-prepared commercial team.
The presence of Multi X in Barcelona was a strategic opportunity to consolidate its global position as a reliable partner in premium salmon solutions. Under the "Salmon Solution Partner" proposal, the company presented its versatility to develop unique products tailored to the needs of each client, reaffirming its commitment to innovation, personalized service and responsible farming.
Proof of this is that Multi X was the only Chilean salmon farming company to present a product to the prestigious Seafood Excellence Awards 2025, with its latest launch, Latitude 45 Ceviche, which became a finalist in the Best Retail Product category.
In the same way, one of the main focuses of this event was to present the concept The Multi X Smokehouse, showing the world the exclusive smoking process adopted by the company, highlighting its competitive advantages and value proposition, designed to reach the world with superior smoked salmon.
Among the main attractions of the stand, two chefs participated, offering live tastings throughout the fair, especially highlighting the most recent innovations of the Latitude 45 line.
Participation in Seafood Expo Global enabled Multi X to showcase its portfolio of innovative products, strengthen links with strategic customers, and explore new business opportunities in key markets. In a challenging global context for salmon farming, the fair was consolidated as an ideal platform for positioning salmon as a sustainable and future protein.
“We finished the fair with very positive results, it was an excellent showcase to show the work we do from the south of Chile, highlighting our approach that goes beyond the product: we listen, adapt and create solutions with our customers. It is this commitment that positions us as true strategic allies in the salmon industry," said Fernando Pérez, Commercial Director of Multi X.
Pérez added that the company especially values the reach achieved in emerging markets and in consolidating its leadership in traditional segments such as the United States, China, Japan and Brazil, the main destinations of its value-added products. The fair was also key to further strengthening links in Europe, a relevant market for its high salmon consumption and growing preference for healthy and sustainable food.
With this successful participation, Multi X confirms its commitment to continue promoting innovation, sustainability and global expansion, with the purpose of "Feating the Future by Caring for the World".
